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The industry is working together to improve the customer experience

Seamlessly connecting the Dealer's business system to their supplier network benefits the dealer, the supplier, and the business system provider. Most of all, it benefits the customer, which is ultimately the goal.

Dealers save time and reduce errors by eliminating redundant data entry. Suppliers can devote resources towards higher-value activities to enhance the dealer relationship. Business System providers can focus on new functionality rather than building interfaces. All of this leads to an improved customer experience.
"Improving the customer experience benefits the entire value chain. Satisfied customers lead to a healthy and prosperous industry."
-Scot Begovich, PSP Managing Director

Dealer Benefits

Dealers save time and reduce data-entry errors by not having to re-enter data, allowing them to keep their focus on serving customers. Dealers have said they are saving as much as 10 hours a week by using PSP.

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OEM & Supplier Benefits

OEMs and Suppliers can re-direct their technology teams to focus on higher-value apps which enhance their dealer relationships. PSP can handle the “commodity” transactions while your team focuses on helping dealers improve their business.

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BSV Benefits

Business System Vendors can focus on enhancing their products by creating new functionality for the dealers rather than building and maintaining so many low-value interfaces.

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Get Started with PSP

To start using PSP, please contact the PSP Dealer Hotline at (888) 395-4998. The PSP Team will help you get up and running, usually in less than 30 minutes.

PSP is supported by leading manufacturers working together to advance the industry, including Honda, Kawasaki, Suzuki, Briggs & Stratton, & Stihl. PSP is administered through the non-profit Motorcycle Industry Council.

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Current PSP Data

Dealers using PSP: 317 Transactions per Month: 11,001
(data as of April 2012)

Dealer Support

For customer support, please email psp@mic.org or call the PSP Dealer Hotline at (888) 395-4998

PSP is offered through the MIC

PSP is a service of the Motorcycle Industry Council (MIC), a not-for-profit, national trade association representing manufacturers and distributors or motorcycles, scooters, motorcycle/ATV parts and accessories and members of allied trades, located in Irvine, California.

PSP is available to dealers, suppliers, and business system vendors in the Marine, Outdoor Power Equipment, Powersports, and Recreational Vehicle industries.